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Wednesday, February 19, 2014

Money Saving Tip When Buying Jewelry for the Love Month

I know it’s just two months passed the Holiday season, but, yes, it’s Valentine’s Day already. Here comes another round of hard earned money spent on dinner reservations, flowers, dress shoes and gifts, yes, most especially gifts, for your significant other.


jewelry-display-for-love-month
Credit: flickr

So you’re all set for your Valentine’s date. But when you open your wallet, you’ve discovered that you haven’t totally gotten over your Holiday spending. The budget is scarce but you’ve already promised her that gorgeous piece she saw in the necklace display stand of a jewelry store nearby. What are you going to do?

Oh, please don’t break her heart when you show up empty handed or worse, don’t try to lure her with chocolates or flowers instead.

Here are my tips to help you get that necklace while keeping your budget.

 

1.    Get to the necklace you want to buy

In your space time, you can visit the jewelry store where your dream necklace is for sale. Talk to the staff and ask about the basic detail of the jewelry including the materials, karat, grade quality, warranty, etc. You can also inquire if there will be an upcoming sale or discount promo in their store and when is the best time to come back to make a purchase.                 

2.    Look elsewhere

If the jewelry is not a limited edition or exclusively sold by a particular brand, take the extra mile and look for other establishments that are selling the same item. If you’re lucky, you can enjoy a good discount compared to other jewelry stores. Valentine’s Day is one of the biggest shopping holidays in the market and they will certainly be glad to give you a discount if that means winning the competition. 

3.    Research online

Another way to save money when buying a jewelry this Valentine’s Day is by looking at different jewelry stores online. Although it might be a little challenging to find an exact match, it will still help you save time and effort if you’re a little busy to visit a jewelry store near you.

4.    Negotiate

Ladies are very talented when it comes to this aspect, but if you want to save money, might as well do the trick. Ask for a discount, look for promo codes or avail of the free packaging to get the most out of your hard earned money.

Surviving Valentine ’s Day is not just about how much money you have. With little hard work, you can still give your partner the best necklace she wants without burning a hole in your pocket.

Thursday, February 13, 2014

Turn Valentine’s Day Buyers to Loyal customers

It’s Valentine ’s Day once again, and for jewelry sellers, it’s a great time to celebrate.
This love month, businesses are more likely to experience increased foot traffic and added sales. People who will be celebrating this special day are usually looking for gift ideas for their better half. Necklaces or rings are some of the things that quickly come to mind.

jewelry-display

While holidays, special events and festivities are important to drive businesses, the challenge of retaining these occasional buyers still remains. If you can at least turn half of the number of visitors you had during special events like Christmas, Thanksgiving and Valentines to a repeat customer, you can easily build your brand following in no time.

Here are some few tricks to help you capture the heart of your Valentine’s shopper and make them come back for more. 

 

1.    Give them reasons to come back

Most of the people who will buy from you this Valentine’s Day may be a first time buyer. They may have heard about you from the ads you put online or through a leaflet they received somewhere. Give them reasons to purchase similar products for themselves or as another gift the next time they visit your store. Keep your acrylic necklace display stand and ring display impressive to inspire them to come back the next time they need jewelry for different occasions.

2.    Communicate and engage with your customers

Make them remember you and your brand. Engage with your customers by making small and sincere conversations that will help them build their confidence about your business. Be attentive and sensitive about their needs and be prepared to answer inquiries about your products. Once you were able to establish a good impression, they will be looking forward to transacting business with you again.

3.    Offer a competitive price

Your customer can easily tell if you’re charging them with an arm and a leg. Instead of overpricing your products, offer a price that can be competitive with other businesses in your area. A lot of people will come over your store because of the Valentine’s discount promos. But when they notice that the items on your necklace display is significantly lower than in other jewelry store, they will definitely come back even after the holiday sale is over.

4.    Keep in touch

Don’t let the connection die down after they receive their purchase. Ask them to like your Facebook page or visit your website so they can learn more about your store. Keep them hooked about your business by posting interesting contents and promotional activities online. Invite them to special events or other members only promo to make them feel more special.

Special events like Valentine’s day can bring a lot of benefit to your jewelry business. Grab the opportunity to meet new customers and turn them into a raving fan.

Money Saving Tip When Buying Jewelry for Valentine’s Day

I know it’s just two months passed the Holiday season, but, yes, it’s Valentine’s Day already. Here comes another round of hard earned money spent on dinner reservations, flowers, dress shoes and gifts, yes, most especially gifts, for your significant other.


So you’re all set for your Valentine’s date. But when you open your wallet, you’ve discovered that you haven’t totally gotten over your Holiday spending. The budget is scarce but you’ve already promised her that gorgeous piece she saw in the necklace display stands of a jewelry store nearby. What are you going to do?

Oh, please don’t break her heart when you show up empty handed or worse, don’t try to lure her with chocolates or flowers instead.

Here are my tips to help you get that necklace while keeping your budget.

 

1.    Get to the necklace you want to buy

In your space time, you can visit the jewelry store where your dream necklace is for sale. Talk to the staff and ask about the basic detail of the jewelry including the materials, karat, grade quality, warranty, etc. You can also inquire if there will be an upcoming sale or discount promo in their store and when is the best time to come back to make a purchase.                 

2.    Look elsewhere

If the jewelry is not a limited edition or exclusively sold by a particular brand, take the extra mile and look for other establishments that are selling the same item. If you’re lucky, you can enjoy a good discount compared to other jewelry stores. Valentine’s Day is one of the biggest shopping holidays in the market and they will certainly be glad to give you a discount if that means winning the competition. 

3.    Research online

Another way to save money when buying a jewelry this Valentine’s Day is by looking at different jewelry stores online. Although it might be a little challenging to find an exact match, it will still help you save time and effort if you’re a little busy to visit a jewelry store near you.

4.    Negotiate

Ladies are very talented when it comes to this aspect, but if you want to save money, might as well do the trick. Ask for a discount, look for promo codes or avail of the free packaging to get the most out of your hard earned money.

Surviving Valentine’s day is not just about how much money you have. With little hard work, you can still give your partner the best necklace she wants without burning a hole in your pocket.

Tuesday, February 11, 2014

Jewelry Selling Tip: Write Interesting Descriptions

Some jewelry entrepreneur thinks that having an impressive line of jewelry is enough to convince a customer to experience their collection. But if you’re new in this business, it’s important to realize that most of the time, it’s usually the little things that catch the attention of the customers.

From the way you create your acrylic necklace display stand, to the materials you used in packing your items, customers can easily notice how much dedication you put on your craft. It makes everything more engaging and creates a lasting impression to everyone who drops by your store.

jewelry-store-displays

Another thing you can consider to make your jewelry stand out against your competitor is writing a short description about your line of jewelry. It’s the best way to introduce your products as well as your brand. A short description for your jewelry tags can turn your item into something people can relate to, something they will be glad to put in any occasion.

Make it personal

One purpose of writing a description of jewelry pieces you sell to your customers is to make their experience more personal. This is especially true if you are selling handmade jewelry or made to order pieces. It helps people imagine what it’s like to wear your collection and builds up excitement about your products.

Tell a story

Do you have a blog or website where you present your collection? Stir up curiosity by telling stories through your jewelry pieces. Post photos of your necklaces or bracelets and add a caption about the meaning of the jewelry and how it can relate to their day to day fashion. You can also add a short story of how you were able to come up with that design. It’s a sure way to communicate to your target market and help build up loyalty with your customers.

Introduce Your Product

Do you use unique materials for your jewelry? Use it to highlight your jewelry by writing a short description next to your necklace display. It’s a great way to set your products apart from other jewelry in the market and convince shoppers about why they should purchase your collection. Be as descriptive as possible and avoid cliché. If you have a staff that can write interesting description, go and ask her to do a ten to twenty word description about your featured products.

Writing a short description for your jewelry can take extra time and effort but will surely help boost your business. It doesn’t have to be grand but it helps to make it sincere and unique. Start making your products more engaging by combining words that helps capture the heart and interest of your target market. 

Tuesday, February 4, 2014

Let Vintage Jewelry Shine in Your Jewelry Store Display

Vintage jewelry has a certain kind of charm and charisma that makes them so hard to resist. Despite the changes in fashion trends, classic and elegant jewelry doesn’t seem to be out of style. Vintage style is still a fashion favorite among the ladies throughout the ages and continues to be a must have in most jewelry collection.

If you’re into selling jewelry, there are certain ways to create a necklace display bust that highlights the alluring features of vintage themed accessories. Reinvent the look of your store and let these fashion pieces shine through these creative display ideas.

Jewelry Stands and Store Racks

diy-jewelry-tree-stand

When displaying jewelry, you can pick stands or racks that have swirling patterns and rustic colors to add a vintage feeling in your display. Paint jewelry stands and metal wire necklace display with bronze, deep orange or teal to complement the colors of your jewelry. Make sure to pick the right height of jewelry racks to emphasize the details of the jewelry pieces in your collection.

Classic Photo frames

photo-frame-jewelry-display

A wooden frame earring display with intricate designs can also be used to display vintage style earrings and necklaces. Just look for classic photos that shows fashion inspiration from the 50s to 70s and hang it on your walls or put it on top of display tables. This will surely add to the overall shopping experience in your store and will even give them ideas on how they can wear your jewelry.

Props and other mementos

vintage-cup-jewelry-display

Elegant tea cups, vases, fans, or vintage hair brush and mirrors can be used as props in displaying vintage jewelry. Use these things to recreate how a woman’s dresser looks like in the past and give your customers a glimpse of the fashion era that is never forgotten.

Jewelry display bust

jewelry-display-bust

One of the most effective ways to display necklaces is by using vintage style display bust. Instead of using just plain black or white lady busts, you can look for those that are in colors of beige or cream. Stylize necklace stand by hanging layers of vintage style necklaces and using laces and ribbons to accentuate your display.

Make your store look more attractive by coming up with impressive jewelry display. Stand by for more jewelry display inspiration.